Jersey Auction Nets $22,000 for Student Scholarships

March 11, 2013 by University of La Verne

2013 Ontario Reign event raises funds for Student Scholarships; four-year total nearly $100,000

Among sports memorabilia collectors, game-used items are valued higher than something that has never seen action. That explains why, during a recent auction of jerseys worn by Ontario Reign hockey players for University of La Verne night on February 16, fans paid top dollar for gear that had logged ice time.

University of La Verne Assistant Dean Carrie Lewis Hasse (left) and husband Rick (right) pose with Ontario Reign defenseman Brock Sheahan. Hasse had the winning bid on Sheahan’s jersey during a post-game auction that helped raise more than $22,000 for student scholarships at La Verne. Photo Credit: Lee Calkins

Ultimately, all involved came away happy as the fans enjoyed a great game, successful bidders got what they sought, and more than $22,000 was raised to benefit student scholarships at La Verne.

Immediately following the thrilling game between the Reign and ECHL Western Conference rival Idaho Steelheads, specialty jerseys worn by Ontario players and featuring the university’s insignia went up for bid. Proceeds from the spirited auction, combined with a portion of the night’s 50/50 raffle, were donated to La Verne’s student scholarship fund.

This year’s total, when combined with the those from similar events the previous three seasons, adds up to nearly $100,000 contributed to help La Verne students achieve their educational dreams.

“The Ontario Reign have partnered with the University of La Verne for the last four seasons,” said Laura Tolbirt, Director of Public Relations for the Reign. “We proudly promote the university throughout all of our home games and select one night to spotlight all of their core values, students and faculty.”

Citizens Business Bank Arena buzzed with fun and excitement throughout the annual Go Green/Teacher Appreciation Night that included more than 500 members of the university community in attendance. La Verne students performed the national anthem, former volleyball coach and athletics director Jim Pascal dropped the ceremonial opening puck, and popular alumnus and longtime athletic coach/faculty member Rex Huigens was recognized for his many years of service.

Photo Credit: Lee Calkins

In addition, information and videos highlighting the university, its mission and its values were shown on the main scoreboard and message screens throughout the arena.

The partnership between the university and the Ontario Reign provides benefits to both organizations. Three individuals with connections to La Verne are presently interning with the Reign: current students Catie Logan and Brooke Woodruff, both involved in athletic training, and recent graduate Allison Lavelle, who is assisting in the Public Relations Office. 

Photo Credit: Lee Calkins

“This has proven an excellent relationship for the university and the Reign. It’s a great way for us to get our message out to the community, and the popularity of La Verne Night at the Reign events has grown each year,” said Fred Chyr, the university’s Associate Vice President for Enrollment Management. “Best of all, it provides a tremendous opportunity to provide financial assistance to many deserving students.”

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