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Astrid Keel

Dr. Keel’s research has been accepted in Psychology & Marketing, Journal of Services Marketing, Marketing Management Journal, among others. She is on the editorial review boards of Psychology & Marketing and Marketing Education Review. She is a member of the Society of Marketing Advances.

Additional Information

Teaching Areas

  • Marketing Research
  • Principles of Marketing
  • Internet Marketing

Research Interests

  • Marketing in Recessions
  • Retailing
  • Internet Marketing